Attracting dream clients for your bookkeeping or accounting firm starts with defining who truly aligns with your values and goals. This post explores creating an ideal client profile, building a value-based marketing message that resonates, and applying unique strategies—like niche webinars and success stories—to stand out. Learn how to save time, boost client loyalty, and grow sustainably with a targeted referral network.

Feeling like you're working nonstop but still not hitting your profit goals? We go over the biggest pricing mistakes holding your bookkeeping or accounting firm back, how to calculate what each client really costs you, and why switching to value-based pricing could finally bring in the income you deserve. Get the tools and confidence to raise rates and set profit margins that truly support the business—and lifestyle—you want!

Ready to hear what’s new at Workflow Queen? We’re talking fresh micro offers, realigning your business vision, and setting up simple systems to scale without the burnout. Get the scoop on our revamp at Workflow Queen and what this shift means for bookkeepers and accountants looking to level up!

Unlock your financial potential by transforming your money mindset! Dive into early money programming, clear limiting beliefs, and discover how to shift from hourly rates to value-based pricing that feels good. Learn how leading with value can attract aligned clients and create ease in your business. Listen now to start building abundance and confidence in your pricing!

Wondering if it's time to fire a client? Learn how to let go of misaligned clients, handle the offboarding process, and create space for better, more aligned opportunities. Get tips on managing difficult clients and saying goodbye with ease!

Discover how to create an outstanding client experience for bookkeepers and accountants! From personalized proposals to matching clients with the right team members, Christy Bowie shares tips on boosting client satisfaction, streamlining workflows, and elevating your service with tools like ClickUp, Dubsado, and Asana.

Alyssa Lang interviews Scott Scarano, Owner and Founder of Accounting High and Padgett Business Services, on the importance of communication and trust within a team, experiences with software systems, reflections on transitioning from sales roles to passion projects, and the challenges and successes of managing teams in introverted industries.

Most bookkeeping firm owners have an idea of when they need to have month-end close wrapped up for each client. And if you’re thinking you HAVE to have month-end complete by the 10th of the following month — you’re not alone! But this blog and podcast dares to challenge the industry standard without throwing everything out of balance. Shifting month-end close dates has been tried and tested by my real-life friend and bookkeeping expert, Brook Swan, and now she’s sharing exactly how to use her method for yourself!

Unlock your business potential with a mindset transformation! Discover how shifting from scarcity to an abundance mindset and prioritizing inner work over strategy can lead to authentic growth and success. Dive into tips on manifestation for entrepreneurs and learn how aligning your actions with your true self can attract more clients and opportunities.

Learn how to become a Removable CEO and create a work-optional business by listening to our most recent podcast episode! Discover how to shift your mindset, optimize your offers, build effective systems, and hire the right team to scale your business effortlessly.

Discover how Sarah Bratcher, a real estate bookkeeping pro, transformed her business by niching down and overcoming imposter syndrome. Learn the benefits of choosing a niche in your bookkeeping business and get tips on scaling with confidence!

Ever wonder how to make sure your bookkeeping team delivers top-notch work? In this episode, we dive into quality control for bookkeepers, breaking down the step-by-step process, the roles involved, and the essential tools like Notion, Asana, and Loom to keep everything running smoothly. Whether you’re just starting out or looking to improve your firm’s systems, this episode will help you elevate your bookkeeping firm’s game.

Feeling overwhelmed by the chaos in your bookkeeping business? In this blog post, I share my journey of refining world-class systems that helped me transform my business. Discover how to pinpoint your biggest challenges, avoid the mistakes I made, and focus on the one process that will truly move the needle. Plus, get a peek into my go-to tools and don’t miss out on our FREE Power to Breakthrough Bootcamp!

Join us in Part 2 of The Alyssa + Serena Show, where we dive into the real talk about managing your bookkeeping firm. We chat about the difference between consulting and advisory services, hiring strategies, and the best tools like Content Snare, Loom, and Notion to streamline your SOPs. Plus, we share how to balance life’s seasons while keeping your business running smoothly. Tune in for some laughs and valuable takeaways!

Feeling overwhelmed in your bookkeeping business? Join Alyssa and Serena as they share their journey from burnout to empowerment, with tips on business strategies, team delegation, and finding motivation after a break. Plus, don’t miss the free POWER to Breakthrough Bootcamp and Serena’s must-watch training!

Ever wonder if your bookkeeping prices reflect your true value? Join me as we dive into practical tips on optimizing your offers, aligning pricing with your goals, and growing your accounting business. Learn how to set rates that support your dream lifestyle and attract clients who truly appreciate your worth. Tune in now!

Struggling with mindset blocks while scaling your business? Discover practical tips and personal stories to shift your mindset, break through barriers, and align your business with your next-level self. Learn how to conquer fear and reframe your mindset for growth in your entrepreneurial journey.

Feeling stressed as an entrepreneur? Discover stress relief techniques and mindful movement tips with yoga expert Nicole Staples. Learn practical self-care, breathing exercises, and team-building ideas to boost your well-being and productivity. Check out the podcast episode now!

Struggling with team performance? Discover how to identify team issues, make strategic changes, and improve your hiring process. Learn about internal training programs, performance reviews, KPIs, and more in this recent episode!

Balancing business and personal life can be tough, but it's totally doable! Join us as Ashley Strong Smith shares her secrets to aligning your goals, prioritizing self-care, and living your truth. Discover practical steps to create harmony and success in both your personal and professional life.